Apple、「Apple Store」に3つのプロレベルのポジションを新設ほか

MacRumorsによると、Appleは先週末にApple Storeの従業員を集め会議を開催したとのことです。

内容は、Apple Store従業員の専門性を高めるため、米国と英国で「プロ（Pro）」「クリエイティブプロ（Creative Pro）」「テクニカルエキスパート（Technical Expert）」という3つのポジションを新設したとのことです。

「プロ」は、Apple製品とサービスについて斉衡の知識を持つもので、それに次ぐものが「クリエイティブプロ」、ジーニアスバーなどで技術サポートのスペシャリストが「テクニカルエキスパート」です。また、既存のポジションについても以下のように名前を変更しています。

• Red Zone Specialist → Specialist
• Family Room Specialist → Technical Specialist
• Back-of-House Specialist → Operations Specialist
• Business Specialist → Business Expert
• Inventory Specialist → Operations Pro

ほかにも従業員の信条を以下のように変更しています。

AT OUR BEST

We give more than we take.
From the planet,
to the person beside us.
We become a place to belong
where everyone is welcome.
Everyone.

We draw strength from our differences.
From background and perspective
to collaboration and debate.
We are open.

We redefine expectations.
First for ourselves, then for the world.
Because we’re a little crazy.
Because “good enough” isn’t.
Because what we do says who we are.

We find courage.
To try and to fail,
to learn and to grow,
to figure out what’s next,
to imagine the unimaginable,
to do it all over again tomorrow.

AT OUR CORE

We believe our soul is our people.
People who recognize themselves
in each other.
People who shine a spotlight
only to stand outside it.
People who work to leave this world better than they found it.
People who live to enrich lives.
Last, Apple said it now has over 30 retail locations based on its new design language, including the flagship Apple Union Square. The new layout includes a combination of The Avenue, Genius Grove, The Forum, The Plaza, and The Boardroom. Apple is renovating dozens of locations with the next-generation design, and all new locations since mid 2015 have been based on the new design language.

Last Updated on 2017年5月5日 by Editor